SEO & Content · Free browser tool

Campaign URL Builder

Create tagged campaign links for your WordPress newsletters, social posts and paid campaigns.

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Measure external campaigns consistently

Use the same naming convention across campaigns so reports remain readable. Source identifies the sender or platform, medium describes the channel, and campaign groups related activity. The generated URL preserves unrelated query parameters and any fragment.

What this tool does not do

Use UTM parameters on inbound campaign links, not ordinary internal navigation. Attribution requires an appropriately configured analytics platform and any applicable consent. This builder does not install tracking or send the URL to a server. Existing UTM fields with the same names are replaced.

Read the official documentation ↗

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