Cost per Acquisition Calculator

Calculate average cost for each acquired customer.

Free to useNo account requiredRuns in your browser

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YOUR RESULT

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Use the example inputs or enter your own values.

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METHOD

How this tool works

CPA = acquisition spend / acquired customers. Include only costs and customers covered by your chosen scope.

Enter acquisition spend, customers acquired. Update the result, inspect it, then copy or download the output. Reset restores the example inputs so you can start a new calculation.

Example inputs: Acquisition spend: 600 · Customers acquired: 30.

BEFORE YOU USE THE RESULT

Assumptions & limitations

Use matching periods and consistent units. This is a planning calculation, not a forecast or a guarantee of sales.

The tool does not connect to your website, change your hosting or install anything in WordPress. Any output must be applied separately in the intended environment.

Common questions

Do I need an account?

No. This tool works in a modern browser with JavaScript enabled. Your inputs are not submitted to a server by the tool.

Can I save the result?

Use Copy for the textual result or Download for a local file. Image tools download a generated image when one is available.

Will it change my live website?

No. It produces a result for you to review. Production changes remain a separate step.

Keep working

Explore related tools for the next part of your website task, or discuss a project if you need help applying the result.

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